http://www.ragan.com/ME2/Console/XmlSyndication/Display/RSS.asp?xsid=B7A28CD62BA44C02A1713F3CFDE15216 Health Care videos http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=665A81412E7D42A6B0970D6016C40B29 CFO Alfred Lin explains why allowing employees to blog helps create a culture of transparency. Wed, 25 Aug 2010 15:46:42 EST 665A81412E7D42A6B0970D6016C40B29 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=3B2ACF3CC08D40B5B0BE20099AC9634C Shel Holtz discusses how employees expect their company's intranet to be as advanced as the social media they use at home. Wed, 18 Aug 2010 17:15:29 EST 3B2ACF3CC08D40B5B0BE20099AC9634C http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=3E603C62586743DB81D6EC79CBAFC213 Ghost-tweeting isn't exactly a new phenomenon, but it's not something people know much about. We sat down with freelance writer, Annie Colbert, who ghost-tweets for Guy Kawasaki, founder of alltop.com, to discuss why you should be employing this supernatural tactic to keep up with the conversation on Twitter. Tue, 17 Aug 2010 16:32:01 EST 3E603C62586743DB81D6EC79CBAFC213 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=F41EDE63926D4664A7E3B290A22719A4 Loss of control? Lack of resources? Or just plain old stuffiness? New York Times columnist David Pogue authored the newspaper's first personal technology blog and watched as the The Gray Lady overcame its own fears. Tue, 10 Aug 2010 08:26:25 EST F41EDE63926D4664A7E3B290A22719A4 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=A26F9BA49F2F41CF8820AD74FEBB6FC7 With more than one-quarter million Twitter followers, Kawasaki explains why businesses should use Twitter to address customer service complaints. Tue, 10 Aug 2010 08:25:54 EST A26F9BA49F2F41CF8820AD74FEBB6FC7 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=9DE55C37444247A88611F6843B3D2D75 Allan Schoenberg, director of communications at CME Group, discusses the group's social media strategy and how they measure success. Sun, 08 Aug 2010 21:38:39 EST 9DE55C37444247A88611F6843B3D2D75 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=EF8CC06367E041E08BE8602EC6453863 Ferg Devins, vice president of government and public affairs at Molson Canada, discusses how the brewing giant uses Twitter to connect with customers. Thu, 05 Aug 2010 20:15:40 EST EF8CC06367E041E08BE8602EC6453863 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=48EC2B8C113B47ACA0FB7C14BC5BF09C Shel Holtz discusses why employee communicators can now reach employees whenever and wherever they are with new devices such as smart phones. Wed, 04 Aug 2010 16:06:44 EST 48EC2B8C113B47ACA0FB7C14BC5BF09C http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=6B72D2E2973044839C06CBFE902F13A8 George Wright, former VP of Marketing for BlendTec, discusses their video marketing strategy and how it caught on like wildfire among the masses. Tue, 03 Aug 2010 16:29:30 EST 6B72D2E2973044839C06CBFE902F13A8 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=3E7FA79B38EF45E29E9404658A200448 Jim Lukach, online communications manager at Siemens Corp, discusses how the company built an internal blog network to improve its intranet. Tue, 03 Aug 2010 16:20:15 EST 3E7FA79B38EF45E29E9404658A200448 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=E3C700BD91914E46AA531420F6204531 Public relations expert Brian Solis discusses how to find your audience online, how to best communicate with them and much more in this wide-ranging interview.   Mon, 02 Aug 2010 16:50:59 EST E3C700BD91914E46AA531420F6204531 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=4F27BD4E81D04535837EED3FFFD00A03 SAS communicator Karen Lee explains why the company encourages employees to comment on intranet articles. Wed, 21 Jul 2010 16:15:32 EST 4F27BD4E81D04535837EED3FFFD00A03 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=3DC89565EB5B4306A38A1919F25AA154 Laura Ariganello, former internal communicator at Starbucks, discusses the important role face-to-face communication played during company layoffs. Tue, 20 Jul 2010 15:57:03 EST 3DC89565EB5B4306A38A1919F25AA154 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=AAD37E8DADDC49668C3D76D840009FA0 Cisco's vice president discusses why he now embraces Twitter, and why companies should not block social media. Sun, 18 Jul 2010 19:31:25 EST AAD37E8DADDC49668C3D76D840009FA0 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=1BB7DCA83B844117A3BB88241C69E3DF Shel Holtz talks about why HIPAA and social media don't always have to be at odds. Wed, 14 Jul 2010 16:19:22 EST 1BB7DCA83B844117A3BB88241C69E3DF http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=77564989635F4438836796D3059F9812 Jeanette Gibson, director of global social media, explains how Cisco creates content that's easily digestible, or "snackable" for employees, be it a video, podcast or blog. Tue, 13 Jul 2010 17:56:12 EST 77564989635F4438836796D3059F9812 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=650C0236F356481CAB73037B9BBC93E5 Internal communications consultant Linda Dulye outlines how to craft and send messages that employees will remember. Mon, 12 Jul 2010 12:23:42 EST 650C0236F356481CAB73037B9BBC93E5 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=48B75B2E29284521B992C9161CFA1FDD Silvia Davi, vice president of corporate communications at NASDAQ OMX, explains how companies can benefit from the MarketSite's tower, event space and broadcast studio in Times Square. Wed, 30 Jun 2010 13:08:39 EST 48B75B2E29284521B992C9161CFA1FDD http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=B93F4F7279504A6286C306E41267EC3C Mark Ragan sat down with Jerry Tarver, retired professor of speechwriting at the University of Richmond, to discuss the importance of emotion in speeches. Mon, 28 Jun 2010 21:07:52 EST B93F4F7279504A6286C306E41267EC3C http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=8656F83F190D4BB382A1A72393C97C88 In this installment of Ragan's Roadmap, we teach corporate communicators how to create videos that sound and look good -- and don't cost a lot. Thu, 24 Jun 2010 12:49:18 EST 8656F83F190D4BB382A1A72393C97C88 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=DCE00BB28DE04D76A4A694D1B4E921CF Reporter Stacy-Marie Ishmael details how and why she uses Twitter, her advice for PR pros, and what irks every journalist in this wide-ranging interview. Wed, 23 Jun 2010 17:19:15 EST DCE00BB28DE04D76A4A694D1B4E921CF http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=93709B7938F54CF081D9D251643F3C67 Interview with Silvia Davi, VP Corporate Communications Tue, 22 Jun 2010 15:36:55 EST 93709B7938F54CF081D9D251643F3C67 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=81F24F1BBD464262A03EA36E4550AE81 Interview with Allan Schoenberg of the CME Group at Ragan's recent conference at the NASDAQ OMX MarketSite. Tue, 22 Jun 2010 07:35:04 EST 81F24F1BBD464262A03EA36E4550AE81 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=96D49FD073E7469A98B2886D545B21DE Learn measurement fundamentals from expert Angela Sinickas. Sun, 20 Jun 2010 20:58:17 EST 96D49FD073E7469A98B2886D545B21DE http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=6443D6156115453DB1F3104F9F794A46 Communicator David Beigie discusses how T-Mobile empowers employees when it comes to social media. Wed, 16 Jun 2010 15:40:55 EST 6443D6156115453DB1F3104F9F794A46 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=D80B3B77C2B04D2E822C4F38F13CC6D7 Legal expert Mark Schickman explains why you should be cautious when using blogs or Facebook to recruit employees. Mon, 14 Jun 2010 18:09:46 EST D80B3B77C2B04D2E822C4F38F13CC6D7 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=C2635DA75068423A8E10D8B749B735FF A look at the success behind Yum! Brands' social network for employees. Wed, 09 Jun 2010 17:03:29 EST C2635DA75068423A8E10D8B749B735FF http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=25822DBE2948487B91B872288B39BED7 Digital communicator Jeramie McPeek details how the Suns use Twitter to expand the team's brand and fan base. Tue, 18 May 2010 15:26:08 EST 25822DBE2948487B91B872288B39BED7 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=249FCC8A3AD5475089A4D0571DC5DF72 Richard Brewer-Hay of eBay discusses the strategy behind the company's blog and Twitter account—and how he measures each. Tue, 18 May 2010 14:34:46 EST 249FCC8A3AD5475089A4D0571DC5DF72 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=ABB34963A5D2426AABAE285A0E53A6DE General assignment reporter Ben Bradley tells PR pros how to pitch him, what mistakes to avoid and more in this exclusive Ragan.com interview. Mon, 03 May 2010 16:40:43 EST ABB34963A5D2426AABAE285A0E53A6DE http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=4B9CCD914FA34CD9BEA7D342DDC68AA9 Getting a speaker to relax and loosen up in front of a crowd can be difficult. Rob Friedman, Director of Executive Communications at Eli Lilly, gives you a few tips to help write a speech that will make your speaker comfortable. Wed, 28 Apr 2010 13:02:23 EST 4B9CCD914FA34CD9BEA7D342DDC68AA9 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=63708720EB1242119D3351B13AD40AB8 Jennifer Sniderman, manager of employee communications channels and editorial strategies for Sprint, explains how Sprint's intranet, "Sprint Space," is more than just your average intranet. Mon, 19 Apr 2010 15:37:04 EST 63708720EB1242119D3351B13AD40AB8 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=DDF37993480B4BC281042C9524BAFC0A Black & Veatch communicator Jonathan Mast explains why the C-suite should blog, and the role his firm's CEO blog has on employee engagement. Wed, 07 Apr 2010 22:46:30 EST DDF37993480B4BC281042C9524BAFC0A http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=3AFFFEEA2649443CA8494891143BE9D5 Shel Holtz explains why communicators should spend their time pushing content onto social media sites and not focus soley on their corporate site. He also answers the most popular question he gets in this wide-ranging interview. Wed, 31 Mar 2010 16:50:30 EST 3AFFFEEA2649443CA8494891143BE9D5 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=673BDB79E9FD46E0AA7EAB1E6964F44C Communicator Karen Lee explains why SAS created an internal blog to honor employees who pass away. Sun, 21 Mar 2010 09:28:37 EST 673BDB79E9FD46E0AA7EAB1E6964F44C http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=6AC5FD50BE184993BECB6A6626012E8D Glynn Young shares some words of caution about social media and why eloquence is so important to speechwriting. Tue, 09 Mar 2010 14:44:33 EST 6AC5FD50BE184993BECB6A6626012E8D http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=58681971E90B4598A04F207D13C7D7C6 Andy Sernovitz, author of "Word of Mouth Marketing," tells us why this style of marketing is an effective—and inexpensive—PR tool in these tough economic times. Fri, 05 Mar 2010 15:56:53 EST 58681971E90B4598A04F207D13C7D7C6 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=DF4A6C0B33904CF4AED9EFC632BE8FBC Tripp Frohlichstein of Media Masters discusses how to handle tough questions from reporters. Tue, 02 Mar 2010 13:40:56 EST DF4A6C0B33904CF4AED9EFC632BE8FBC http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=C4660C21A34E4431BD52B7D4275206E7 Rob Friedman, director of executive communications at Eli Lilly, provides tips on how to write speeches for executives that use teleprompters. Thu, 25 Feb 2010 17:04:15 EST C4660C21A34E4431BD52B7D4275206E7 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=0C1AD06395C34E80A4D512E555EF0544 We look at the symptoms of this scourge of professional communicators—and offer help on how you can cope with its virulent manifestations. Wed, 24 Feb 2010 14:01:13 EST 0C1AD06395C34E80A4D512E555EF0544 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=82B1EAED430E457BA3F3DDFBBCBD97CE Jim Davis, senior vice president and chief marketing officer of SAS, tells us why his company embraces transparency and isn't afraid of critics who comment on SAS blogs. Find out why. Sun, 21 Feb 2010 10:31:32 EST 82B1EAED430E457BA3F3DDFBBCBD97CE http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=A1CAA3BDDF0C4CF18B1BAE7B60C58BAE Speaking coach Mike Landrum discusses the biggest stumbling block of speakers, how video can improve their performance, and the problem with using PowerPoint in speeches. Wed, 17 Feb 2010 16:23:24 EST A1CAA3BDDF0C4CF18B1BAE7B60C58BAE http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=3DE40CE8591D4EF18268262780A5CC24 Peter Shankman, CEO of the Geek Factory, fills you in on how Twitter can be used to your company's advantage; and why you should be using it right now. Mon, 15 Feb 2010 12:36:22 EST 3DE40CE8591D4EF18268262780A5CC24 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=C1EFC16716CE4936AD47F3E136B65F13 Angela Sinickas, President of Sinickas Communications discusses how to measure Web 2.0 and how to measure the success of your Web 2.0 efforts. Thu, 04 Feb 2010 14:41:31 EST C1EFC16716CE4936AD47F3E136B65F13 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=8BCB52D2ACBB4CEC9D5EE2CDB3D6A44A Chris Barger, GM's director of social media, sat down with CEO Mark Ragan to discuss the automaker's strategy and why it employs a full-time team to manage its social media presence.  Wed, 03 Feb 2010 14:41:26 EST 8BCB52D2ACBB4CEC9D5EE2CDB3D6A44A http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=E3A88D76F9CE4A8DB3DB02A0599E08F5 Ron Ploof is a social media evangelist who believes it's easy and cost effective to create a video program at your company . Tue, 02 Feb 2010 14:40:38 EST E3A88D76F9CE4A8DB3DB02A0599E08F5 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=7B1F72DEB51C4CB08D37E1ED8F62235F Microsoft communicator Richard Davidson discusses how to get started using SharePoint, what role IT should play, what makes a blog successful and much more. Fri, 29 Jan 2010 16:30:12 EST 7B1F72DEB51C4CB08D37E1ED8F62235F http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=654B62C61CC54FD4A37532CE45BBA4A9 Learn why JetBlue created two Twitter accounts—one for interacting with customers, the other solely for offering cheap tickets. Wed, 27 Jan 2010 14:30:21 EST 654B62C61CC54FD4A37532CE45BBA4A9 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=28ECA39A446D4DF29DC2EF96DDABE802 Communicators attending Ragan's AWE Conference in London shared their thoughts on the meaninglessness of jargon with CEO Mark Ragan and former publisher Jim Ylisela. Fri, 22 Jan 2010 16:12:51 EST 28ECA39A446D4DF29DC2EF96DDABE802 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=77A2A6D0EE784F2F870503D0C38E3CCE Former Ragan publisher Jim Ylisela sat down with Kevin Allen, former staff writer, to give a humorous demonstration of four familiar types of writers. Wed, 20 Jan 2010 13:32:28 EST 77A2A6D0EE784F2F870503D0C38E3CCE http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=830F07C7AEDA4654B8936A7BA06D4308 Sher Foerster explains how to present a new executive to an organization. Sun, 03 Jan 2010 12:09:39 EST 830F07C7AEDA4654B8936A7BA06D4308 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=F8CECD4DB40C4A6C88B78CA574B4FA56 We want to take a moment to reflect on Dr. King's accomplishments by presenting his most memorable speech in its entirety. Sun, 03 Jan 2010 11:18:34 EST F8CECD4DB40C4A6C88B78CA574B4FA56 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=848248DDD9394EE193919ADF013F006B Annie Flachsbarth, communicator at the Kansas Department of Labor, discusses how SharePoint bettered her team's workflow. Sun, 03 Jan 2010 11:08:28 EST 848248DDD9394EE193919ADF013F006B http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=27710E05040747179B081CE31F57AE62 At Ragan's Speechwriters conference in February, Mark Ragan caught up with Mike Long, Director of the White House Writer's Group, on why researching your speaker and subject matter is key to a successful speech. Sun, 03 Jan 2010 11:08:04 EST 27710E05040747179B081CE31F57AE62 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=B352E068F5174D50BAE3A716B4BD9864 CEO Mark Ragan shares seven tips on how to avoid letting your company's intranet become a dumpster of content. Sun, 03 Jan 2010 11:07:19 EST B352E068F5174D50BAE3A716B4BD9864 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=14DA62C156254BCF9B47014042FB9C9F Communicator Linda Donlin discusses how the hospital uses video, enewsletters, blogs and other tools to inform staff about strategic initiatives. Sun, 03 Jan 2010 11:07:00 EST 14DA62C156254BCF9B47014042FB9C9F http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=61B12BD990EB43F4852E28987D0F9541 Mark Ragan shows communicators why they should consider investing in a Flip Video camera to shoot videos for their intranet or electronic publication. Sun, 03 Jan 2010 11:06:11 EST 61B12BD990EB43F4852E28987D0F9541 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=D44F855722A642569BD0BF347DAF2AED Speechwriting veteran Hal Gordon discusses why personal anecdotes make all the difference in speechwriting. Sun, 03 Jan 2010 11:05:53 EST D44F855722A642569BD0BF347DAF2AED http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=A741A0C5C10D48C7BFAE84920BC2CC3D Ragan sits down with David Pogue, Technology columnist for The New York Times , to learn how to give him the perfect pitch. Sun, 03 Jan 2010 11:05:30 EST A741A0C5C10D48C7BFAE84920BC2CC3D http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=C61C6C72921740C682F2D5CAD870E6D9 Ragan employees discuss how they plan to spend their time over the holidays—and why one employee gets stuck manning the fort. Tue, 22 Dec 2009 14:34:35 EST C61C6C72921740C682F2D5CAD870E6D9 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=2BDDF3754D7A46C28B4D24374C2333B6 Learn how this nonprofit uses social media tools to create its own news to pitch journalists—and reach its audience directly. Wed, 16 Dec 2009 16:42:29 EST 2BDDF3754D7A46C28B4D24374C2333B6 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=0400AFA8A9BA49E38B4DA7CC833F151A Renee Hamilton, social media strategist, discuss how this charitable organization taps social media to raise funds and increase awareness. Sun, 13 Dec 2009 16:03:10 EST 0400AFA8A9BA49E38B4DA7CC833F151A http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=894762B4BAFD4823A888D4FC240650AC The next time your lawyer, middle manager or VP inserts their nonsensical jargon into your otherwise clear prose, ask them for "just the facts." Mon, 30 Nov 2009 15:26:36 EST 894762B4BAFD4823A888D4FC240650AC http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=002449028ED048A7AA51BA0DBC961141 Despite what the so-called experts claim, social media is not always about "the conversation"; it's about what works for your organization.   Mon, 30 Nov 2009 12:19:41 EST 002449028ED048A7AA51BA0DBC961141 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=F5F59E9C6ABB4B03A4FD05224DF90E44 Communicator and LinkedIn expert Chuck Hester discusses how to build your network, contact journalists and look for a job on this popular professional networking site. Wed, 18 Nov 2009 14:15:57 EST F5F59E9C6ABB4B03A4FD05224DF90E44 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=76CA1A952083415CB2849726EA714470 Rob Friedman, director of executive communication at Eli Lilly, discusses the role his CEO plays in communication at their company. Tue, 17 Nov 2009 16:10:52 EST 76CA1A952083415CB2849726EA714470 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=17AC66ACD9EF48FDB8483D6E4E071A1D Jill Fazakerly, marketing director for Methodist University Hospital of Memphis, explains how a brain surgery webcast garnered a New York Times article, new patients and more. Sat, 14 Nov 2009 10:08:33 EST 17AC66ACD9EF48FDB8483D6E4E071A1D http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=2A15EA2C9E4A4D78B8257D6092D6AE1F See what happens when you replace one reader's PR Daily with an imitation brand. Fri, 13 Nov 2009 10:33:29 EST 2A15EA2C9E4A4D78B8257D6092D6AE1F http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=D45E4B613C88490E9CD3DE0B4CB59D4D Mark Ragan hopes blogs and other social media replace vapid, mind-numbing executive columns. Thu, 12 Nov 2009 14:06:14 EST D45E4B613C88490E9CD3DE0B4CB59D4D http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=177EBB158037494AB8B51AB55563277D Mark Ragan urges all communicators to play one of his favorite games during their next meeting. Thu, 12 Nov 2009 12:35:57 EST 177EBB158037494AB8B51AB55563277D http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=67406DF249084D53998C44A50E4264DC Utilize, facilitate and other lazy verbs are driving Mark Ragan out of his mind. Choose powerful verbs to liven up your copy. Wed, 11 Nov 2009 16:18:48 EST 67406DF249084D53998C44A50E4264DC http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=0FB60AEA1B024C2EBF16CFE97C58B3EE The DC Goodwill Fashionista, real name Em Hall who is the retail marketing manager for Goodwill in the greater DC area, sat down with Mark Ragan to discuss how Goodwill's blog has been a rampant success for them. Tue, 03 Nov 2009 16:12:50 EST 0FB60AEA1B024C2EBF16CFE97C58B3EE http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=70C183C9EBD2483D901DDC3E34E41C8B Mateus Furlanetto, PR manager for Aberje, the Brazilian association for business communication, discusses the group’s plans to host a conference in the Amazon rainforest, as well as social media's role in Brazil. Thu, 15 Oct 2009 11:38:38 EST 70C183C9EBD2483D901DDC3E34E41C8B http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=6EA9FB1FC4EC44A4B01BDE20D45852A0 Eliminate the grip-and-grin! Follow CEO Mark Ragan's five tips on how to improve corporate photos. Tue, 13 Oct 2009 15:31:38 EST 6EA9FB1FC4EC44A4B01BDE20D45852A0 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=D64C5204DCC74571B82CD1780FAECA66 Locals tell us what they really thought of the 2016 PR campaign, logo, Facebook page and what the city could have done better to sell the city. Mon, 05 Oct 2009 21:56:05 EST D64C5204DCC74571B82CD1780FAECA66 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=D6E1122467394FCA913F96ED4D8396A5 Ragan CEO Mark Ragan gives you tips and advice on how to become a speechwriter. Wed, 30 Sep 2009 16:58:53 EST D6E1122467394FCA913F96ED4D8396A5 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=38E8D54BBB774B0E9A5EAA35B00561EB Should you sue someone who mocks your company or CEO on the Web? Attorney Bruce Johnson offers insight on the murky subject of online communications law. Thu, 24 Sep 2009 12:03:05 EST 38E8D54BBB774B0E9A5EAA35B00561EB http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=616DEF0584CC4BC6A488B083383A8AAC Veteran speechwriter, Mike Long, gives you innovative tips on self-editing your speeches. Thu, 24 Sep 2009 12:02:49 EST 616DEF0584CC4BC6A488B083383A8AAC http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=E78C1AC09B97437184D6CC07EA8471A2 The Mayo Clinic's Lee Aase explains why social media, because of its low cost and ease-of-use should be part of every nonprofit's communication plan. Tue, 15 Sep 2009 16:02:36 EST E78C1AC09B97437184D6CC07EA8471A2 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=199D60090E7A4A59A699FBDAD43AF66E In this 2008 interview, Jamie Chabra, formerly of Bob Evans Farms, discusses how Bob Evans reached out to college students on Facebook, and why the CEO blog is successful. Mon, 14 Sep 2009 15:20:32 EST 199D60090E7A4A59A699FBDAD43AF66E http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=5D74B92572724F83A2903A7FA1BE12C5 Expert Fraser Seitel tells communicators why they should consider speechwriting, and how to become successful.  Thu, 10 Sep 2009 14:10:34 EST 5D74B92572724F83A2903A7FA1BE12C5 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=9E0FFAB96169419E97B720E1079618DD The popularity of social networking sites like YouTube, FaceBook and MySpace redefines the term consumer-driven. Inspired by colleagues in the healthcare industry who are experiencing phenomenal success via YouTube and other Web 2.0 technology-driven sites, we decided to practice what we preach. Here's HIN's first video — produced in-house and on a shoestring budget — profiling several healthcare innovators who are reaping the marketing, recruitment and communications payoffs of Web 2.0. Get more information on Web 2.0 applications for healthcare at http://www.hin.com/cgi-local/link/news/pl.cgi?webvideo Thu, 10 Sep 2009 08:27:22 EST 9E0FFAB96169419E97B720E1079618DD http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=921CF7896C3D4F97B5BD17FDD49B2E8B Web 2.0 expert Shel Holtz explains why most organizations are being forced into transparency—whether they like it or not. Wed, 09 Sep 2009 10:52:29 EST 921CF7896C3D4F97B5BD17FDD49B2E8B http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=02648CE3D58949049170973AE9A13697 John Mims, Vice President public relations at the University of North Carolina at Chapel Hill, shares ten PR lessons teens can teach us about social media. Wed, 02 Sep 2009 14:55:11 EST 02648CE3D58949049170973AE9A13697 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=36D109A6092C4D0B8512F874AFFEED74 Ragan.com caught up with David Viggiano, Entertainment Reporter for WFLD Fox-Chicago to discuss how to pitch a television reporter. Wed, 02 Sep 2009 14:54:41 EST 36D109A6092C4D0B8512F874AFFEED74 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=D1E560E40DFC44DB8AEC2FC03C5D94D0 Ragan writer Michael Sebastian discusses his interview with The New York Times columnist David Pogue. Tue, 01 Sep 2009 11:37:54 EST D1E560E40DFC44DB8AEC2FC03C5D94D0 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=72413413CE554D4FB18ABC589E9715F8  In this 2008 video, Ragan.com visited McDonald's global headquarters to learn how the company communicates CSR intiatives to an internal and external audience. Mon, 31 Aug 2009 14:17:40 EST 72413413CE554D4FB18ABC589E9715F8 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=169DC4E39CF143ECBBBEB21D996E9EC1 Don't miss your chance to see and hear the live video webcast of our social media conference for health care communicators at The Mayo Clinic Oct. 4-6. Learn more and register now! Fri, 28 Aug 2009 15:01:16 EST 169DC4E39CF143ECBBBEB21D996E9EC1 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=703C95B2C9E14C4E9B35EFDD69DAD6A7 Twitter has been used to break stories on crises way before most companies get a chance to release a statement. Paula Berg, manager of emerging media at Southwest Airlines, explains how having a presence in social media can help your company jump in and handle a crisis in real time. Tue, 18 Aug 2009 14:44:18 EST 703C95B2C9E14C4E9B35EFDD69DAD6A7 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=E95840E9B0294DAA835B3AD55AE2110B Writing expert Ann Wylie shares tips on how to structure a good speech and how speechwriters can avoid a common mistake. Fri, 07 Aug 2009 13:58:32 EST E95840E9B0294DAA835B3AD55AE2110B http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=EA5D7EC453864902A09FEE80B0A29D8A Microsoft's Michele Davis explains how the company uses SharePoint internally to communicate with employees. Fri, 07 Aug 2009 09:43:14 EST EA5D7EC453864902A09FEE80B0A29D8A http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=288233CF9B5F41228040BFEC338B47D4 Communicator Becky Graebe tells us why SAS created an internal Web site dedicated to going green. Fri, 07 Aug 2009 08:29:14 EST 288233CF9B5F41228040BFEC338B47D4 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=D53E2D8E1E0F4D26A2C62840513C9EC9 In this installment of Ragan's Roadmap, we teach corporate communicators how easy it is to create a podcast from start to finish. Fri, 07 Aug 2009 08:15:19 EST D53E2D8E1E0F4D26A2C62840513C9EC9 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=A78EEB03CA734F1B9AEE940E63581BAB Chris Solie discusses how you can be more involved in business as a speechwriter, and how to stand out in the company. Wed, 05 Aug 2009 16:14:16 EST A78EEB03CA734F1B9AEE940E63581BAB http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=33FF54093DED4C8DB3C80B907A2B1763 When an ice storm hit New Hampshire and the power went down for thousands of homes, the Public Service of New Hampshire turned to Twitter to inform it's customers to keep them updated on what was being done to get power back. Martin Murray, spokesman for the PSNH, tells you how they have benefited from using Twitter. Thu, 30 Jul 2009 10:26:10 EST 33FF54093DED4C8DB3C80B907A2B1763 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=B32B303252CA4F02A31690D5BC049A3F Having an effective crisis communication plan is key to handling an emergency correctly, but will your CEO be sending the right message. Rob Friedman, director of executive communication at Eli Lilly, explains getting the correct information to your employees will ensure their trust in your CEO. Tue, 28 Jul 2009 16:18:20 EST B32B303252CA4F02A31690D5BC049A3F http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=2FF4593BD60C40EAA7DA20A49963724B Blair Klein, director of corporate communications at AT&T, discusses how the company pushes the boundaries of internal communications and why it's an exciting time to be in communications. Wed, 22 Jul 2009 15:33:17 EST 2FF4593BD60C40EAA7DA20A49963724B http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=8FAC4F66D82647F69060B19738E117C9 Being an innovator in the medical field isn't easy.  Sherman Health has become one of the field's leaders in social media communications.  Josh McColough, marketing communications manager at Sherman Health, explains how they are using Twitter to set themselves apart from the pack. Mon, 20 Jul 2009 11:17:33 EST 8FAC4F66D82647F69060B19738E117C9 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=6B3F38707A174F9FAD0EDA34631F1225 Dina Bair, medical reporter and anchor for WGN offers advice for PR pros not only on pitching her, but on pitching broadcast media in general. Wed, 15 Jul 2009 11:46:36 EST 6B3F38707A174F9FAD0EDA34631F1225 http://www.hmcnews.com/ME2/MyModules/VideoCollector/videoreceiver.asp?SiteID=E40A727E43E64F28849D25F104725780&item=1211179CA25E44F5B24B27C2E49E5D5E SAS communicators discuss how employee survey results prompted a change in how the CEO communicates with employees. Wed, 01 Jul 2009 11:18:41 EST 1211179CA25E44F5B24B27C2E49E5D5E